Atlas of Management Thinking
Author: de Bono, Edward
ISBN: 9781785041105
Publisher: RANDOM HOUSE UK
Year first published: 01 May 2017
Pages: 272
Format: Paperback / softback
Learn to trust your instinct and have confidence in your decision making.
First published in 1981, this was the first book ever to be written explicitly for the right side of the reader's brain.
Much has been made of the research conducted into the left side of the brain - home to language and logic. The right side works in images, whole patterns and undefined feelings - none of which can be verbalized. This more elusive thinking often functions as what is loosely called 'intuition'.
In Atlas, de Bono shows us how to use the right side. It is an atlas because it is a visual reference of images and illustrations that point the reader in the right direction (literally). For anyone who has ever been told to trust their instinct, or who is concerned with management and decision-making, this book is a de Bono classic.
ISBN: 9781785041105
Publisher: RANDOM HOUSE UK
Year first published: 01 May 2017
Pages: 272
Format: Paperback / softback
Learn to trust your instinct and have confidence in your decision making.
First published in 1981, this was the first book ever to be written explicitly for the right side of the reader's brain.
Much has been made of the research conducted into the left side of the brain - home to language and logic. The right side works in images, whole patterns and undefined feelings - none of which can be verbalized. This more elusive thinking often functions as what is loosely called 'intuition'.
In Atlas, de Bono shows us how to use the right side. It is an atlas because it is a visual reference of images and illustrations that point the reader in the right direction (literally). For anyone who has ever been told to trust their instinct, or who is concerned with management and decision-making, this book is a de Bono classic.
