How to Sell
Author: Hoerner, John
ISBN: 9781785032837
Publisher: RANDOM HOUSE UK
Year first published: 04 Jan 2016
Pages: 272
Format: Paperback / softback
Your definitive guide to becoming the best retailer you can be
Whether it's ideas or products, in our business or for someone else, we all need to be able to sell. This book guides us through invaluable tips from John Hoerner, who has over 50 years' experience as a retailer.
Divided into chapters covering all aspects of retail, John's wisdom is summarised in short incisive quotes, including: advice on handling customers, stores, buyers, suppliers, stock management, marketing and PR, strategy, investment and people.
How To Sell is an authoritative guide to becoming the best retailer you can be.
ISBN: 9781785032837
Publisher: RANDOM HOUSE UK
Year first published: 04 Jan 2016
Pages: 272
Format: Paperback / softback
Your definitive guide to becoming the best retailer you can be
Whether it's ideas or products, in our business or for someone else, we all need to be able to sell. This book guides us through invaluable tips from John Hoerner, who has over 50 years' experience as a retailer.
Divided into chapters covering all aspects of retail, John's wisdom is summarised in short incisive quotes, including: advice on handling customers, stores, buyers, suppliers, stock management, marketing and PR, strategy, investment and people.
How To Sell is an authoritative guide to becoming the best retailer you can be.