Infectious Generosity

Infectious Generosity: The Ultimate Idea Worth Spreading

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Author: Anderson, Chris
ISBN: 9780753560501
Publisher: RANDOM HOUSE UK
Year First Published: 2024
Pages: 272
Dimensions: 233mm x 153mm x 20mm
Format: Paperback / softback

Description:
From the bestselling author, media pioneer, and curator of TED, an inspiring book about one of humankind's defining but overlooked impulses, and how we can super-charge its potential to build a hopeful future

**Picked by Bill Gates for his summer reading list**

Recent years have been tough on optimists. Hopes that the Internet might bring people together have been crushed by the ills of social media. Is there a way back?


Chris Anderson, the head of TED, believes that we can turn outrage back into optimism. It all comes down to reimagining one of the most fundamental human virtues- generosity. What if generosity could become infectious generosity? Consider-

. how a London barber began offering haircuts to people experiencing homelessness - and catalysed a movement

. how two anonymous donors gave $10,000 each to 200 strangers and discovered that most recipients wanted to 'pay it forward' with their own generous acts

. how TED itself transformed from a niche annual summit into a global beacon of ideas by giving away talks online, allowing millions access to free learning

In telling these inspiring stories, Anderson offers a playbook for how to embark on our own generous acts - whether gifts of money, time, talent, connection, or kindness - and to prime them, thanks to the Internet, to have self-replicating, world-changing impacts.

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