Managing Business Transactions
Author: Paul H. Rubin
ISBN: 9780029275962
Publisher: Free Press
Year first published: 30 Sep 1993
Pages: 204
Format: Paperback / softback
Managing Business Transactions is the first book on the principles of a new managerial economics, based on transaction cost economics.
The transaction, the basic unit of business has been studied by theoretical economists for decades. Rubin has translated their research into basic principles for managers at all levels to structure transactions to best achieve both individual and company goals. Rubin analyzes and offers strategies for transactions of all kinds.
ISBN: 9780029275962
Publisher: Free Press
Year first published: 30 Sep 1993
Pages: 204
Format: Paperback / softback
Managing Business Transactions is the first book on the principles of a new managerial economics, based on transaction cost economics.
The transaction, the basic unit of business has been studied by theoretical economists for decades. Rubin has translated their research into basic principles for managers at all levels to structure transactions to best achieve both individual and company goals. Rubin analyzes and offers strategies for transactions of all kinds.
