{"product_id":"9781847940322","title":"Switch: How to change things when change is hard","description":"Author: Heath, Chip \u0026amp; Dan \u003cbr\u003eISBN: 9781847940322 \u003cbr\u003ePublisher: RANDOM HOUSE UK \u003cbr\u003eYear First Published: 2011 \u003cbr\u003ePages: 320 \u003cbr\u003eDimensions: 198mm x 130mm x 21mm \u003cbr\u003eFormat: Paperback \/ softback \u003cbr\u003e\u003cbr\u003eDescription: \u003cbr\u003eChange doesn't need to be hard. Just \u003ci\u003eSwitch.\u003c\/i\u003e\u003cbr\u003e\u003cbr\u003e___________________________________\u003cbr\u003e\u003cb\u003eChange is hard. It doesn't have to be.\u003c\/b\u003e\u003cbr\u003e\u003cb\u003e\u003cbr\u003e\u003c\/b\u003eWe all know that change is hard. It's unsettling, it's time-consuming, and all too often we give up at the first sign of a setback.\u003cbr\u003e\u003cbr\u003eBut why do we insist on seeing the obstacles rather than the goal? This is the question that bestselling authors Chip and Dan Heath tackle in their compelling and insightful book. They argue that we need only understand how our minds function in order to unlock shortcuts to switches in behaviour.\u003cbr\u003e\u003cbr\u003eIllustrating their ideas with scientific studies and remarkable real-life turnarounds - from the secrets of successful marriage counselling to the pile of gloves that transformed one company's finances - the brothers Heath prove that deceptively simple methods can yield truly extraordinary results.","brand":"Ships in 10 to 15 days","offers":[{"title":"Default Title","offer_id":45667948920990,"sku":"UBD-9781847940322","price":26.78,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0400\/9043\/5742\/files\/9781847940322.jpg?v=1751333699","url":"https:\/\/classicbargains.com.au\/products\/9781847940322","provider":"Classic Bargains Australia","version":"1.0","type":"link"}