{"product_id":"9781789145670","title":"Polling UnPacked","description":"Author: Mark Pack\u003cbr\u003eISBN: 9781789145670\u003cbr\u003ePublisher: Reaktion Books\u003cbr\u003eYear first published: 01 Jul 2022\u003cbr\u003ePages: 352\u003cbr\u003eFormat: Hardback\u003cbr\u003e\u003cbr\u003e\u003cp\u003eOpinion polls dominate media coverage of politics, especially elections. But how do the polls work? How do you tell the good from the bad? And in light of recent polling disasters, can we trust them at all? \u003c\/p\u003e\u003cp\u003e\u003ci\u003ePolling UnPacked \u003c\/i\u003egives you the full story, from the first rudimentary polls in the nineteenth century, through attempts by politicians to ban polling in the twentieth century, to the very latest techniques and controversies from the last few years. In equal parts enlightening and hilarious, the book needs no prior knowledge of polling or statistics to understand. But even hardened pollsters will find much to enjoy, from how polling has been used to help plan military invasions to why an exhausted interviewer was accidentally instrumental in inventing exit polls. \u003c\/p\u003e\u003cp\u003eWritten by a former political pollster and the creator of Britain\u0026amp;#x27;s foremost polling-intention database, \u003ci\u003ePolling UnPacked\u003c\/i\u003e shows you which opinion polls to trust, which to ignore and which, frankly, to laugh at. It will change the way you see political coverage forever.\u003c\/p\u003e","brand":"Ships in 10 to 15 days","offers":[{"title":"Default Title","offer_id":46857095938206,"sku":"ADS-9781789145670","price":37.78,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0400\/9043\/5742\/files\/9781789145670.jpg?v=1779154112","url":"https:\/\/classicbargains.com.au\/products\/9781789145670","provider":"Classic Bargains Australia","version":"1.0","type":"link"}