{"product_id":"9781647821326","title":"Beyond Disruption","description":"Author: W. Chan Kim\u003cbr\u003eISBN: 9781647821326\u003cbr\u003ePublisher: Harvard Business Review Press\u003cbr\u003eYear first published: 02 May 2023\u003cbr\u003ePages: 240\u003cbr\u003eFormat: Hardback\u003cbr\u003e\u003cbr\u003e\u003cp\u003e\u003cb\u003e\u003ci\u003eBlue Ocean Strategy\u003c\/i\u003e\u003c\/b\u003e\u003cb\u003e, the #1 global bestseller, forever changed how the world thinks about strategy. Now W. Chan Kim and Renee Mauborgne offer up a bold, new idea that will transform how we all think about innovation.\u003c\/b\u003e\u003c\/p\u003e\u003cp\u003eDisruption dominates innovation theory and practice. But disruption is destructive - displacing jobs, companies, and even entire industries. Are we missing better, and even bigger, opportunities to innovate and grow?\u003c\/p\u003e\u003cp\u003eWith three decades of research, the number one global-bestselling authors of \u003ci\u003eBlue Ocean Strategy\u003c\/i\u003e W. Chan Kim and Renee Mauborgne reveal another way to innovate and grow - nondisruptive creation. Just as \u003ci\u003eBlue Ocean Strategy\u003c\/i\u003e redefined the essence of strategy as creating not competing, \u003ci\u003eBeyond Disruption\u003c\/i\u003e redefines and expands the existing view of innovation by introducing a new approach - nondisruptive creation - that is free from the destructive displacement that happens when innovators set out to disrupt.\u003c\/p\u003e\u003cp\u003eKim and Mauborgne reveal the distinct advantages of nondisruptive creation to business and society, showing how this bold, new approach to innovation allows companies to grow while also being a force for good. With examples that cut across all sectors of the economy and a practical framework for guiding innovation efforts, this book shows:\u003c\/p\u003e\u003cul\u003e\n\u003cli\u003eWhy nondisruptive creation matters to all of us and why it\u0026amp;#x27;s about to become a lot more important in the future\u003c\/li\u003e\n\u003cli\u003eHow to create innovation strategies that trigger nondisruptive creation instead of disruption\u003c\/li\u003e\n\u003cli\u003eHow to identify and execute on nondisruptive opportunities\u003c\/li\u003e\n\u003cli\u003eHow companies can more thoughtfully pursue their growth and innovation strategies in a way that better balances business and society\u003c\/li\u003e\n\u003c\/ul\u003e\u003cp\u003eA practical guide for driving innovation and growth, the rich research behind the book coupled with its frame-breaking message make it the must-read book for the next generation of innovators who want to do well and do good.\u003c\/p\u003e","brand":"Ships in 10 to 15 days","offers":[{"title":"Default Title","offer_id":46836332265630,"sku":"ADS-9781647821326","price":54.78,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0400\/9043\/5742\/files\/9781647821326.jpg?v=1778738159","url":"https:\/\/classicbargains.com.au\/products\/9781647821326","provider":"Classic Bargains Australia","version":"1.0","type":"link"}