{"product_id":"9781591397823","title":"Lords of Strategy","description":"Author: Walter Kiechel\u003cbr\u003eISBN: 9781591397823\u003cbr\u003ePublisher: Harvard Business Review Press\u003cbr\u003eYear first published: 01 Apr 2010\u003cbr\u003ePages: 368\u003cbr\u003eFormat: Hardback\u003cbr\u003e\u003cbr\u003e\u003cp\u003eImagine, if you can, the world of business - without corporate strategy. \u003cbr\u003eRemarkably, fifty years ago that's the way it was. Businesses made plans, certainly, but without understanding the underlying dynamics of competition, costs, and customers. It was like trying to design a large-scale engineering project without knowing the laws of physics. \u003cbr\u003eBut in the 1960s, four mavericks and their posses instigated a profound shift in thinking that turbocharged business as never before, with implications far beyond what even they imagined. In The Lords of Strategy, renowned business journalist and editor Walter Kiechel tells, for the first time, the story of the four men who invented corporate strategy as we know it and set in motion the modern, multibillion-dollar consulting industry:\u003cbr\u003eBruce Henderson, founder of Boston Consulting Group\u003cbr\u003eBill Bain, creator of Bain \u0026amp; Company\u003cbr\u003eFred Gluck, longtime Managing Director of McKinsey \u0026amp; Company\u003cbr\u003eMichael Porter, Harvard Business School professor\u003cbr\u003eProviding a window into how to think about strategy today, Kiechel tells their story with novelistic flair. At times inspiring, at times nearly terrifying, this book is a revealing account of how these iconoclasts and the organizations they led revolutionized the way we think about business, changed the very soul of the corporation, and transformed the way we work.\u003c\/p\u003e","brand":"Ships in 10 to 15 days","offers":[{"title":"Default Title","offer_id":46830060273822,"sku":"ADS-9781591397823","price":62.78,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0400\/9043\/5742\/files\/9781591397823.jpg?v=1778559671","url":"https:\/\/classicbargains.com.au\/products\/9781591397823","provider":"Classic Bargains Australia","version":"1.0","type":"link"}