{"product_id":"9781472966209","title":"Culture Shift: A Practical Guide to Managing Organizational Culture","description":"Author: Bashforth, Kirsty\u003cbr\u003eISBN: 9781472966209\u003cbr\u003ePublisher: Bloomsbury\u003cbr\u003eYear first published: 01 Oct 2019\u003cbr\u003ePages: 280 Format: Hardback\u003cbr\u003e\u003cbr\u003e\u003cb\u003eShortlisted for the 2020 Business Book Awards\u003c\/b\u003e\u003cbr\u003eNowadays, stakeholder consideration focuses as much on an organization's culture as it does on the bottom line     employees want to work for a company that has clear values and an engaging environment; customers and clients want to know they're supporting a worthwhile brand; and investors look to back socially responsible companies with good organizational health.\u003cbr\u003eToo often, businesses see culture change as a project with a defined end point     once the project is considered 'done', the dominant culture re-emerges and things go back to how they were. \u003ci\u003eCulture Shift\u003c\/i\u003e guides organizations on how to do things differently, ensuring that culture really does shift (with minimal budget and no external consultants) and putting culture permanently at the core of running the business. \u003cbr\u003eFounded on behavioural economics, \u003ci\u003eCulture Shift\u003c\/i\u003e recognises that people do not always make average assumptions or follow rational logic. Changing a culture, therefore, is not about telling people what to do and expecting them to fall neatly in line     it's about identifying where they are now and how they make decisions, in order to help them form new habits to create a sustainable culture shift, from the very top of the organization's workforce to the bottom. \u003cbr\u003eUsing her extensive experience, Kirsty Bashforth outlines exactly what it takes to oversee sustainable culture change in an organization. The book explores how to communicate cultural expectations to a number of stakeholders; implement new, lasting habits in the workforce; effectively measure and track organizational culture; as well as deal with pushback from senior leadership when, as time passes, the planned culture shift risks falling lower on their agenda.","brand":"Ships in 10 to 15 days","offers":[{"title":"Default Title","offer_id":46619421900958,"sku":"UBD-9781472966209","price":44.78,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0400\/9043\/5742\/files\/9781472966209.jpg?v=1773899149","url":"https:\/\/classicbargains.com.au\/products\/9781472966209","provider":"Classic Bargains Australia","version":"1.0","type":"link"}