{"product_id":"9781400252879","title":"Strategic Customer Service: Managing The Customer Experience To Increase Positive Word Of Mouth, Build Loyalty, And Maximize Profits","description":"Author: John Goodman\u003cbr\u003eISBN: 9781400252879\u003cbr\u003ePublisher: HarperCollins Leadership\u003cbr\u003eYear first published: 14 Mar 2025\u003cbr\u003ePages: 288 \u003cbr\u003eFormat: Paperback \/ softback\u003cbr\u003e\u003cbr\u003e\u003cbr\u003e\n\u003cp\u003eAny organization can win more customers and increase sales if they learn to be more strategic with their customer service.\u003c\/p\u003e\u003cp\u003eWhen customers complain, employees respond. The typical service model is riddled with holes. What about people and businesses who never speak up, but never come back Learn to actively reach out, prevent problems, and resolve issues in ways that boost loyalty.\u003c\/p\u003e\u003cp\u003e\u003cem\u003eStrategic Customer Service\u003c\/em\u003e is a data-packed roadmap that shows you how. This invaluable resource distills decades of research on the impact of great versus mediocre service. Complete guidelines and case studies explain how to:\u003c\/p\u003e\u003cul\u003e\n\u003cli\u003eGather and analyze customer feedback\u003c\/li\u003e\n\u003cli\u003eEmpower employees to fix problems\u003c\/li\u003e\n\u003cli\u003eTrack your impact on revenue\u003c\/li\u003e\n\u003cli\u003eGenerate sensational word of mouth\u003c\/li\u003e\n\u003cli\u003eTap opportunities to cross-sell and up-sell\u003c\/li\u003e\n\u003c\/ul\u003e\u003cp\u003e\u003cem\u003eStrategic Customer Service\u003c\/em\u003e draws on over 30 years of research from companies such as 3M, GE, and Chick-Fil-A to teach you how to transcend a good business into a profitable word-of-mouth machine that transforms the bottom line.\u003c\/p\u003e\u003cp\u003eWhy settle for passive service Make a business case for ramping up operations—and get the tools for making it pay off. Transform customer service into a strategic function, and reap benefits far exceeding investments.\u003c\/p\u003e","brand":"Ships in 10 to 15 days","offers":[{"title":"Default Title","offer_id":46548103102622,"sku":"HPC-9781400252879","price":32.78,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0400\/9043\/5742\/files\/9781400252879.jpg?v=1771807658","url":"https:\/\/classicbargains.com.au\/products\/9781400252879","provider":"Classic Bargains Australia","version":"1.0","type":"link"}