{"product_id":"9781350347588","title":"Strategic Management: Strategists at Work","description":"Author: Robinson, Craig; MacLean, Donald; MacInt\u003cbr\u003eISBN: 9781350347588\u003cbr\u003ePublisher: Bloomsbury\u003cbr\u003eYear first published: 13 Jul 2023\u003cbr\u003ePages: 264\u003cbr\u003eFormat: Paperback \/ softback\u003cbr\u003e\u003cbr\u003eFocusing on the practicalities of developing business strategy, this textbook provides an intuitive approach to developing a strategic plan. The authors share what they have learned through two decades of strategy work with a myriad of organisations, presenting theory and delivering key insights into the strategist's role.\u003cbr\u003eThe authors demonstrate their unique Strategy Cycle approach, which combines strategic logic (in the form of detailed plans) with the aesthetic, creative and interpretive process of bringing a strategy to life by storytelling. They examine familiar planning tools to identify where value truly lies, while introducing new ideas and methods, culminating in a simple and succinct 10-component strategy.\u003cbr\u003eVisit the authors' website at strategystory.co.uk","brand":"Ships in 10 to 15 days","offers":[{"title":"Default Title","offer_id":47509041512606,"sku":"UBD-9781350347588","price":89.78,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0400\/9043\/5742\/files\/9781350347588.jpg?v=1780640267","url":"https:\/\/classicbargains.com.au\/products\/9781350347588","provider":"Classic Bargains Australia","version":"1.0","type":"link"}